The new blue Play video library from Swisscom makes 10,000 videos available to the more than one million blue TV customers. French-speaking customers can access 5000 videos in French, and Italian-speaking subscribers can watch 3000 films in Italian.
Which movies and series are included?
The library includes many different series and some feature-length films. Series include more than 300 Tatort episodes and introduces BBC’s The North Water to the Swiss market. According to Swisscom, Swiss movies like Platzspitzbaby, Bruno Manser, Wolkenbruch, Moskau Einfach! and Zwingli are among the movies available in the library.
How much does blue Play cost?
The new online video library is available to customers on a complimentary basis. In order to use blue Play, you must have an inOne Home plan with an additional blue TV subscription. The video library is available to customers with either a TV M, TV L, or a TV X subscription. It does not come with Swisscom’s more affordable blue TV S plan.
So in order to access the video library, you must have paid Swisscom subscriptions costing at least 90 francs per month.
When will blue Play become available?
Swisscom will make begin making blue Play available to all existing customers with a TV M, TV L, or TV X plan in the next few days.
Is this the same thing as Swisscom’s former Play offer?
Swisscom launched its Teleclub Play flat-fee package for TV customers around the same time that Netflix launched in Switzerland. But Swisscom’s offer was not a success, and it phased out the Teleclub Play streaming service not long after.
Can videos be watched in the original language?
Swissom says that some foreign-language series and movies can be viewed in the original language.
Conclusion by telecom expert Ralf Beyeler
“Swisscom is once again trying to launch a video library,” says moneyland.ch telecom expert Ralf Beyeler. This time, it is giving its customers free access. But when you look a little closer, you see that customers have to pay at least 90 francs per month for the home Internet and TV plans required. That is relatively costly compared to offers from competitors.
Beyeler is convinced that Swisscom’s offer will not be able to take a bit out of streaming services like Netflix, Disney+, and Amazon Prime Video. “blue Play is a goodie with which Swisscom is rewarding customers who use its most expensive plans.”
A large portion of the videos offered are not exclusive content. “Many of the movies and series can be found online – in the media libraries of TV broadcasters, for example.” But blue Play does have some exclusive content which has not yet been offered in Switzerland, such as the series The North Water.
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