Netflix is the most widely-used paid streaming service in Switzerland. And although Netflix is already the most expensive streaming service, it has decided to raise its prices once again.
Overview of Netflix price increases
Netflix raised the prices for all of its plans on April 12, 2024. Both new and existing customers are affected by the price hike. Existing users will pay the higher prices one month after they have been informed of the price increase by e-mail. Netflix confirmed to moneyland.ch that this is indeed the case.
Table 1: Overview of Netflix price increases
| Netflix plan |
Former price
CHF per month |
New price
CHF per month |
Price increase
CHF per month |
Price increase
as a percentage |
| Basic |
11.90 |
12.90 |
1.00 |
8% |
| Standard |
18.90 |
20.90 |
2.00 |
11% |
| Premium |
24.90 |
27.90 |
3.00 |
12% |
The last time that Netflix raised its prices for Swiss customers was in November 2021.
The price of Netflix has gone up by as much as 62 percent
It has not even been ten years since Netflix launched in Switzerland, but Netflix and other streaming services have already become well-established. Disney Plus and Amazon Prime Video are also popular in Switzerland.
Table 2 shows how the prices of Netflix plans have developed since Netflix first launched in Switzerland.
Table 2: Price development of Swiss Netflix plans
| Netflix plan |
Price in 2014
CHF per month |
Price in 2024
CHF per month |
Price increase
CHF per month |
Price increase
as a percentage |
| Basic |
11.90 |
12.90 |
1.00 |
8% |
| Standard |
12.90 |
20.90 |
8.00 |
62% |
| Premium |
17.90 |
27.90 |
10.00 |
56% |
Since Netflix launched in September 2014, two of its plans have gotten massively more expensive. The price of the Standard plan went up by eight francs per month or 62 percent. The Premium plan now costs 10 francs more per month, or 56 percent. Only the Basic plan shows a relatively modest price increase, costing just one franc per month or eight percent more than when Netflix launched.
The price of the Standard plan has been raised five times since Netflix launched in September 2014. The price tag of the Premium plan has been raised four times. However, this is the first time that Netflix has raised the fee for its Basic plan since its launch.
Price comparison with other video streaming services
A comparison with other streaming services shows that Netflix is the most expensive streaming service in Switzerland. It is worth noting that Sky is planning to change its prices in May 2024.
Table 3: Prices of video streaming offers compared
| Offer |
Price per month |
Simultaneous streams |
| Plans with a maximum resolution of HD (720p) |
| Netflix Basic |
CHF 12.90 |
1 |
Sky Show Light
(From May 27, 2024) |
CHF 12.90 |
1 |
| Plans with a maximum resolution of Full HD (1080p) |
| Netzkino Pur |
EUR 1.99 |
1 |
Disney Plus Standard
with advertisements |
CHF 7.90 |
2 |
| Disney Plus Standard |
CHF 12.90 |
2 |
Sky Show Standard
(From May 27, 2024) |
CHF 17.90 |
2 |
| Netflix Standard |
CHF 20.90 |
2 |
| Plans with a maximum resolution of 4K |
| Netzkino Plus |
EUR 4.99 |
2 |
Sky Show Cinema
(Until May 26, 2024) |
CHF 9.90 |
2 |
| Amazon Prime Video |
CHF 9.99 |
3 |
| Apple TV Plus |
CHF 10.90 |
6 |
| Paramount Plus (German) |
CHF 12.00 |
2 |
Sky Show Entertainment
(Until May 26, 2024) |
CHF 14.90 |
4 |
| Disney Plus Premium |
CHF 17.90 |
4 |
Sky Show Entertainment & Cinema
(Until May 26, 2024) |
CHF 19.90 |
4 |
Sky Show Premium
(From May 27, 2024) |
CHF 24.90 |
4 |
| Netflix Premium |
CHF 27.90 |
4 |
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