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Telecom News

Swisscom Raises Prices for Mobile Plans

August 19, 2020 - Ralf Beyeler

Swisscom, the biggest mobile telecom service provider in Switzerland, is raising the prices of its mobile plans. Ralf Beyeler, telecom expert at independent online comparison service moneyland.ch, analyzes the changes in this report.

The popular Swisscom inOne mobile basic mobile plan now costs 5 francs per month more than it did previously. Swisscom is also raising the price tag of the most affordable plan in its Swisscom product lineup.

Swisscom’s price increases are accompanied by moderate improvements to the services included in the plans. But the price increases are still noteworthy because Swisscom’s plans are already among the more expensive mobile plans on offer.

Here, Ralf Beyeler explains and evaluates the most important changes.

inOne mobile basic plan price increase

The popular inOne mobile basic mobile plan now costs 50 francs per month, a 5-franc markup on its former price tag of 45 francs per month. But the plan now includes 3 gigabytes of data per month instead of the former 2 gigabytes.

“Most people who use this entry-level plan have used less than 2 gigabytes of data per month until now. The price hike is about Swisscom increasing its revenues,” says moneyland.ch telecom expert Ralf Beyeler.

Compared to other plans available in Switzerland, this plan is very expensive. Swiss mobile service providers frequently run promotions for mobile plans with unlimited data for 20 to 30 francs per month. Swisscom’s plan is twice as expensive and only includes 3 gigabytes of mobile data per month.

Important: Existing subscribers will continue to pay the former fee over the 12-month or 24-month contract terms.

Swiss mobile light plus plan price increase

Swisscom is replacing what was formerly its cheapest plan, Swiss mobile light, with a new Swiss mobile light plus plan. The new plan costs 30 francs and includes 1.5 gigabytes of data. The phased-out Swiss mobile light plan cost 5 francs less, but only included 500 megabytes of data.

What is surprising for a mobile plan in this price range is that users pay 40 centimes per minute for calls within Switzerland except for calls to other Swisscom numbers, which are included in the flat fee.

“Swisscom has incrementally raised the prices of its most affordable plans. Today it is difficult to imagine that Swisscom once offered mobile plans with a basic monthly fee of just 12 francs,” observes Ralf Beyeler.

The repeated price hikes are particularly irritating for long-term Swisscom subscribers. But subscribers have the option of moving to alternative plans. Many mobile service providers offer significantly cheaper entry-level mobile plans. The mobile plan comparison on moneyland.ch makes it easy to find the optimal Swiss mobile plan for your needs and budget.

Mobile plans for young people also get more expensive

The special offers for young people have also become more expensive. The price tags of youth plans from Swisscom are increasing by 5 to 10 francs per month.

The price of the most popular youth mobile plan, XTRA mobile go, is the most impressive example. This plan now costs 70 francs per month – up from the former 60 francs per month. In exchange, subscribers benefit from a faster data connection.

Previously, subscribers had the option of paying 70 francs per month for the high-speed version of the plan. “Now, all subscribers are forced to pay for the high-speed version, whether or not they need a faster data connection,” states Ralf Beyeler of moneyland.ch.

Another important change in Swisscom’s offers for young people: the plans are now available to people up to the age of 30, instead of the previous age limit of 26. Swisscom’s competitors have already offered youth mobile plans to adults up to age 30 for many years.

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Expert Ralf Beyeler
Ralf Beyeler is the telecom expert at moneyland.ch and also covers other areas of personal finance.