credit card reward programs switzerland

Swiss Credit Card Reward Programs Explained

Many Swiss credit cards offer a range of benefits to cardholders, including reward programs. Get an overview of popular reward programs here.

In addition to insurance coverage, credit card users may benefit from many other complimentary perks when they use the right credit card to pay for purchases. These additional benefits generally fall under one of the following categories:

1. Rewards (including airline miles, loyalty points, cash back and charitable donations).
2. Discounts (including car rental discounts and shopping coupons).
3. VIP services (like airport lounge access and concierge services).
4. Lifestyle perks (privileges at specific hotels, restaurants and other service providers).
5. Shopping benefits (including price protection, extended warranties and guaranteed returns).

The credit card comparison on moneyland.ch lets you sort cards based on 6 unique benefit categories using the convenient sort drop-down tool.

Store loyalty points are among the most popular credit card rewards in Switzerland. Cardholders earn loyalty points based on the purchases they charge to the card at a predefined rate. These points can be redeemed for vouchers, discounts or merchandise at a predefined rate. The disadvantage of loyalty points compared to cash back is that the cardholder must actively manage the redemption of points. Cash back is added as a statement credit automatically.

Rewards are not earned on cash advances, fees or interest charges. Some cards come with a choice of more than one reward program, and cardholders can choose which one they want to participate in.

Superpoint program from Coop

The Superpoint program from retail giant Coop lets Supercardplus users earn 1 point for each 1 Swiss franc charged in purchases at Coop retail outlets and 1 point for each 3 francs spent at other merchants. 100 Superpoints can be redeemed for 1 franc of value at Coop stores (like Coop supermarkets, Inter Discount and Marché restaurants. Verdict: Each 100 francs charged to a Supercardplus credit card earns between 33 centimes and 1 franc worth of points.

Cumulus program from Migros

The Cumulus program from retail giant Migros (used by the Migros Cumulus Mastercard) lets users earn 1 Cumulus point for every 1 franc charged at Migros retail outlets and 1 point for every 3 francs charged at other merchants. 100 Cumulus points have a value of 1 franc. Verdict: For every 100 francs of purchases charged, Migros Cumulus Mastercard users earn between 33 centimes and 1 franc.

Keyclub program from UBS

The UBS Keyclub program (used by UBS credit cards) lets you earn 3 points per 1000 francs of purchases charged (Standard credit card), 6 points per 1000 francs charged (Gold credit card), or 9 points per 1000 francs charged (Platinum card). 1 Keyclub point has a value of 1 franc. Verdict: For every 100 francs of purchases charged, Keyclub members earn between 30 and 90 centimes worth of points.

Surprize program from Viseca

Viseca cardholders earn either 2 points (local supermarkets) or 1 point (all other purchases) for every 1 franc charged to their credit cards. 12,000 points can be redeemed for a 50-franc discount on your annual card fee. At that rate, 10 points have a value of 4 centimes. However, points may be worth a lot less than that depending on how you choose to redeem them. For example, when you redeem points for gift cards, their value may be as low as 460 points to 1 franc. Verdict: For every 100 francs of purchases charged, Surprize members earn points with a value of between 22 and 43 centimes.

Pointup program from Swisscard

The Pointup program from Swisscard lets cardholders earn between 1 and 1.25 points for every 1 franc of purchases charged. 1 point has a value of 0.005 francs. Verdict: For every 100 francs of purchases charged, Pointup members earn between 50 and 65 centimes worth of points.

Membership Rewards from American Express

The Membership Rewards program from American Express lets cardholders earn between 0.5 and 1 Membership Rewards point for every 1 franc charged in purchases. 1 point has an approximate redemption value of 0.005 francs. Verdict: For every 100 francs of purchases charged, cardholders earn between 25 and 50 centimes worth of points.

Club Rewards from Diners Club

Cardholders pay an additional annual fee of 50 Swiss francs to participate in the Club Rewards program, above the annual fee which you pay for your Diners Club credit card. Cardholders earn 1 point for every 1 franc of purchases charged. The approximate value of 1 point is 0.005 francs. Verdict: For every 100 francs of purchases charged, cardholders earn points with an approximate value of 50 centimes.

Bonus program from Bonuscard

Holders of credit cards and prepaid cards from Visa Bonus Card earn 1 point for every 1 franc of purchases charged at Bonus Card partners and 1 or 2 points for every 5 francs charged at other merchants (2 points at select grocery stores, 1 point at other merchants). Points can be redeemed for gift cards or merchandise from partners at the rate of 100 points for 1 franc of value. Points can also be redeemed for statement credits (cash back), albeit at 50% of their regular value. Verdict: For every 100 francs charged, Bonus Card users earn between 20 and 100 points with a value of between 20 centimes and 1 franc respectively. Points can be redeemed for cash back at the rate of 100 points to between 10 and 50 centimes.

Liberty rewards program (Bonuscard)

The rewards program from LibertyCard (by Bonuscard) lets cardholders earn between 1 and 4 points for each 1 franc of purchases charged (depending on merchant categories). 100 points have a redemption value of 40 centimes. Points can also be redeemed for cash back, albeit at just 50% of their regular value. Verdict: For every 100 francs of purchases charged, LibertyCard users earn between 100 and 400 points valued at between 40 centimes and 1.60 francs respectively. In the case of cash back, the redemption value of 100 points is between 20 and 80 centimes.

More on this topic:
Credit card comparison
Credit card insurance benefits

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